The desired style for this brand was to have an impactful impression on an audience. To evoke a sense of relaxation but also portray adventure and fun. The colors are vibrant and the fonts have a hand-drawn style to portray the natural quality of the products.

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This brand portrays a playful, beachy, artisanal, and hand-crafted quality. The main goal of this brand is to tell the audience about the organic ingredients used in their business.